Hot TopicsCreating Custom Panels For Niche Markets – Custom Panels vs. Communities – they are not the same NEWS & PRESS RELEASES
ITV's new breakfast show Daybreak launches with new viewer panel website “Viewback” now contains over 18,000 survey taking viewers EasyInsites and WHSmith Partner to Launch Online Consumer Panel, to be sourced from the WHSmith 'Privilege Club' database
EasyInsites today announced they are to build and maintain an online custom research panel (EasyPanel) for well-know British retailer WHSmith. EasyInsites recognised as one of the UK's smartest small businesses EasyInsites has been chosen by a judging panel including Deborah Meaden and other leading entrepreneurs such as Bebo Founder Michael Birch as a winner of Smarta.com’s inaugural ‘Smarta 100’.
Upcoming Events17th of October,2010,ESOMAR Online Research 2010 - E-Universe: The Power of Listening, Berlin
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EasyMobileEasyMobile is our fast and cost-effective polling service available in 193 countries. EasyMobile enables clients to quickly and easily gather feedback where time is critical or when a mobile data collection method is more convenient. The advantages of the mobile approach include much faster turnaround combined with higher response rates and greater convenience for certain situations.
Situations Include Television viewers of a particular programme being asked for feedback by the broadcaster via an EasyMobile poll, without taking the viewers away from watching that programme
Time-short new mothers with heavy mobile phone usage can quickly and easily answer an EasyMobile poll regarding key topics such as brand awareness in relevant "new mother" related consumer product categories
Primary grocery shopper consumers expressing their opinion of a brand or product in store at the point-of-sale or soon thereafter
The Process
The use of EasyMobile along with a Custom Panel enhances the ability to target and complete these types of polls. Panelists have provided their mobile numbers and willingness to participate in mobile research within the detailed profile information collected during the panel recruitment process, thereby making the fielding process even faster.
EasyMobile projects can be easily completed from start to finish within 4 hours, this is much faster than a typical online omnibus with pricing that is very similar.
For more information regarding EasyMobile, please contact us at info@easyinsites.com
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