EasyPanel

EasyPanel is our custom panel product (sometimes referred to as MROC), which enables you to talk to your customers or employees as and when you desire, at a very low cost.

Many companies are sitting on a database of their customers who have provided an email address either through participation in promotional programmes or by visiting one of their websites.  These lists are a great source for building a custom panel – once panelists are recruited and on board, you can conduct a substantial amount of on-going, in-depth research in a much faster and more cost efficient manner.

At EasyInsites we can build and manage your EasyPanel for you, or alternatively we can assist you in getting started and you can manage as much or as little of it as you would like.  It only takes a few weeks to set up an EasyPanel and once in place, you can then utilise other EasyInsites products, building an effective research programme to suit your needs.

You also have the opportunity to easily “open” up your panel to other researchers on the EasyExchange, if and when you desire.  You, as the panel owner, can see all the clients who are using EasyExchange and can then set permissions to exclude specific clients or topics.  EasyExchange provides the opportunity to monetise your panelists with any restrictions and limitations set by you, the panel owner. 

What is most compelling about this approach is the likelihood that you will be compensated for the costs incurred in building, maintaining, and using your EasyPanel for your own research purposes.  You can also choose to access other panels within the same EasyExchange platform for those instances when you need to research the market.  When you decide to “open” your panel, our panel management software is free for you to use; otherwise, the cost is very competitive.

For more information regarding EasyPanel, please contact us at info@easyinsites.com

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